I am a huge fan of BMW Film’s The Hire Series created by ad agency, Fallon. My favorite of the films is “Ambush”. If you haven’t seen these before and/or are a fan of them, I encourage you to buy the DVD. You can buy it on Amazon for under $16.00. Check it out. It was a great marketing campaign. It cost about $13.5 million to produce the 8 films and about $1.5 million to market them.







